We are Glam Up Kids

At Glam Up Kids, we believe that children's clothing deserves more than a short life. Here, every garment gets a second chance, every family has the opportunity to save both time and money, and every choice makes a difference for the environment.

We are a Swedish second-hand children's clothing store, created by parents for parents. Our goal is to make it easy, fun and safe to both buy and sell used children's clothing online.

Our journey

Glam Up Kids started small, with a desire to make life easier for families while contributing to something bigger. We saw how quickly children outgrow their clothes – often before the garment has even worn out – and how much value is wasted.

We wanted to change that.

Today, Glam Up Kids is a growing platform where thousands of garments are given new life every month. We sort, photograph, quality check and sell each garment with care – so that you as a customer always get a safe experience, whether you are buying or selling.

Our sustainability promise

We love children and want to leave a better world for them.

By allowing children's clothing to circulate longer, we together reduce the amount of textile waste, save water, energy and carbon dioxide, and make fashion more responsible.

Garments that cannot be sold are handled responsibly. We reuse, recycle or donate depending on condition – all with the environment in mind.

Meet our founders

Glam Up Kids was founded by us, Carla and Andreas, parents of two children with a shared vision of making it easier for families to choose sustainably. As parents, we know how quickly children grow and how much beautiful clothes are used far too little. That's why we created a circular concept where children's clothes can continue to be loved, instead of lying forgotten in closets.

Driven by concern for both children and the environment, we work every day to make second-hand shopping just as inspiring, safe and easy as buying new, but significantly kinder to the planet.

Together we want to create a better future, garment by garment.

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